Branding your App

Building a tool, plugin, or integration on top of Lunch Money? Use the official Powered by Lunch Money badge to credit the connection clearly — without implying that your app is Lunch Money.

Click the badge to download it (or open the PNG in a new tab).

Link it to lunchmoney.app when you place it in a README, docs page, or app footer.

For additional logos, colors, typography, screenshots, and full brand usage guidelines, see the Lunch Money Media Kit.

Naming

Refer to the product as Lunch Money
Refer to the company as Lunchbag Labs, Inc. when a legal or company name is needed
Link to lunchmoney.app when you mention the product

Avoid nicknames, abbreviations, or stylized spellings of the product name in user-facing copy.

Usage guidelines

Do

Use official logos without alteration
Use the Powered by badge when acknowledging Lunch Money
Keep enough clear space around logos so they stay readable
Download assets from the media kit rather than cropping screenshots of the logo

Don't

Stretch, rotate, or recolor logos
Add effects, shadows, or outlines to the logo
Modify the smiling coin mascot character
Imply endorsement, partnership, or official status without permission

Suggested placements

A few common, low-friction ways to brand an integration:

README or docs — a short "Built with Lunch Money" line plus the Powered by badge linking to lunchmoney.app
App footer or about screen — the Powered by badge next to your own branding
Onboarding or connect flow — official logo when prompting users to authorize or paste an access token
Community listings — consistent naming ("My Tool for Lunch Money") so users can find and trust your project

Keep your own product name primary. Lunch Money branding should signal the connection, not compete with your identity.

Need help?

If you're unsure whether a use is appropriate, or you need a format that isn't listed here:

Start with the Media Kit
Ask in the Lunch Money Discord #developer-api channel
Email our developer advocate